Targeted Marketing

As a Million Dollar Guild Level Member of the Institute for Luxury Home Marketing, Brad Spnece and the Birdie Homes Team understands the importance of targeted marketing. It's about exposing your home for sale to the right groups of people.

The Birdie Homes Team takes a different approach than most real estate agents and teams. Real Estate is a profession that by its very nature requires agents to be constantly promoting themselves. Without successfully doing this, the chances of lasting as a Real Estate Agent are slim. This is partly why there is such a large turnover rate in the industry. It is truly a sink or swim environment. Understanding this, we set out to find a way that would could not only promote our team identity, but simultaneously promote and market our client's homes. And to incorporate this approach while working with things we love, golf and the golf lifestyle. By working in a definable niche, specifially, Colorado golf course communities, we have developed a way to combine marketing efforts that will benefit our clients, while promoting the Birdie Homes Team. For example, if real estate agent "John Does" wants to stay in this profession, he will likley find success by spreading his name throughout the community (using bus-boards, etc.) to attract listings. While there is absolutely nothing wrong with this in an of itself, it doesn't neccessarily benefit his clients or help to sell their home. When we market BirdieHomes.com, it is attracting potentioanl buyers to our clients' homes, while spreading our name.

Homes listed with the Birdie Homes team will be marketed through conventional means that most agents use (MLS, Brochures, Yard-Signs, etc.). However, they will also enjoy the distinct advantage of being prominently featured on BirdieHomes.com. Additionally, the Birdie Homes Team works out of the Keller Williams Denver Central office. Our in office network has up to 200+ agents who are all immediately notified of our listings.

We feel you will agree with us...it just makes sense. Contact us today so we can discuss how we can work together to accomplish your goal of selling your Colorado golf community home as quickly, smoothly and as profitably as possible.

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Institute for Luxury Home Marketing	KW Award for Excellence	eagentC Consortium


Graduate Realtor Institute	Colorado Association of Realtors	National Association of Realtors